FAQ: Working With An Agency

Why should I hire an agency?

To tell your story! We will elevate your brand and message, so you don’t have to. We are a versatile team, with big, bold resources and a 25-year portfolio of solid work to our credit.

What services do you specialize in?

We are a full-service agency, so our offerings are extensive — brand design and strategy, advertising and marketing, website design and development, search engine optimization (SEO) and digital marketing, social media management, and video production.

What sets you apart from other agencies?

We’re a small, but mighty marketing agency that produces effective work for great clients through creativity, agility, ingenuity, and dialed-in strategy. We’re genuine, curious, funny, eccentric, and sometimes manic problem-solvers. We’re big enough to nail complex cross-platform assignments, small enough to know each other by name, and nimble enough to handle the tightest of deadlines.

What size clients do you work with?

Our clients come in all shapes and sizes! We may be small, but we’re totally capable.

How can Exsel help my company with creating a brand strategy?

The short answer… in lots of ways! Whether you need to name a new product or service, to change the look of your current brand, or to enhance and strengthen your message — we’ll craft a strategy that’ll be sure to elevate your brand. With a talented team of copywriters, designers, storytellers, and analysts, we’ll look at your target market, competition, and core values to build the blocks of your brand.

Do you design and develop websites?

Yes, we can help you establish your online presence with responsive website design. We will make your website a lasting impression, make your website right, and make your website work for you.

Can you do video?

Yes, we can! We’re not in the business of just making videos. We’re here to create experiences. You’ve got a story to tell — and we are professional storytellers.

How do I know which social media platforms are right for me?

Turn to the Exsel Team for help! We will create a strategic plan for your business and discover what platforms your customers are on.

What is SEO?

Search Engine Optimization (SEO) is defined as “the use of search engines to draw traffic to a website. It’s the technique of attaining a higher ranking in search engines and via alteration of website code and copy to make it more search engine compatible.” SEO is an ever-changing marketing medium and should be reviewed and updated on a continuous basis. Exsel stays up-to-date with implementing the new techniques that will get you found!

I run a B2B company. Why do I need digital marketing?

Just because you are not customer-facing, does not mean your story doesn’t need to be told. Strong brand identity will help you to stand out among your competitors, gain new business, establish trust, and grow professional relationships.

Ready to learn more? Let’s get started!

Give us a call at 508-241-0041 or fill out our contact form to schedule a meeting with us. During this exploratory meeting, we will talk with you about your goals and discover your needs. We look forward to working with you!

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