With their tagline “We’ve Got You” and a focus on being a pillar in the community, Southbridge Credit Union set out for a major rebrand in 2017. The new look and feel was applied to various marketing materials, such as ads, email blasts, the website, mobile app, social media channels and branch interiors. The new tagline also became the focal point of their video commercial. With the goal of making their customers’ lives better, SCU is certainly establishing themselves as the go-to credit union for the people.